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5 cents on whether neutral will be enough

A brand of sneakers supplying rebel fighters resisting a brutal regime.


Helmets by a motorbike manufacturer given a gay parade running gauntlet between brick throwing extremists. An airline painting its transatlantic carriers with protests against overfishing. Or a clothes retailer constructing its shop entrances too narrow for overweight people to pass through.

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The Greatest deal…

Was going to put down some thoughts on brand relevance – but doesn’t everyone these days? And better than I’d be able to. So, was just wondering…

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Google rewarding the quality of your website solution

Happy to see Google’s indexation mechanism rewards the good finisher

We always tell our clients to focus on quality instead of a quick and easy solution. Now for even more reasons.

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